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Packaging Design


When it comes to new-born and baby products, a complete emotional part is active which plays a strong role in the whole buying process. Therefore, after the ingredients, the packaging of the products is essential to bringing awareness and trust to the parents. 

For Dodolac we have decided to focus on communicating through all the elements presented together with a combination of both pale and joyful color palettes. 

Healthy Ingredients

The cloud symbolizing sleep and tranquility, the sunshine, and the white heart in the middle as the symbol of pure love, all together contributed to the identity of Dodolac.

Our character, the little elephant, was designed for the means of neutralization and later on the stage to support the marketing activities of the brand. 

Color Palette

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