Olivoo

FMCG
Retail

Industry

Services

Naming
Branding

Visual Identity

Package Design

Olivoo reflects a fresh and modern yet friendly concept for a 100% cold-pressed Italian extra virgin olive oil. Olive oil is one of those products in the market within the intense competition. Therefore, we named it Olivoo to reflect the simplicity yet playfulness and modern aspect of our brand.

100% extra virgin Italian olive oil

The use of this color combination reveals a modern yet friendly and elegant look for the product.

The Italian map emphasises once more the origin of the product that we find important.

Organic

Cold pressed